In the latest issue of Grow (Royal FloraHolland's customer magazine), FloraXchange product developer, Jefry van den Hoeven, talks about Floriday. "Ultimately, we want all growers on Floriday to have a smile on their face because their daily work is being taken care of."
Jefry explains that he has worked with Royal FloraHolland’s Raymond van Sassen on a roadmap outlining the features to be developed for Floriday. In order to ensure that the features closely match the needs of the growers, growers are being invited to provide input for each topic. These are known as ideation sessions. Current topics include price groups, the photo app and consignment sales.
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