Posted on 12 November 2019
by Daniëlle van der Peet

‘What’s your next step?’ during the Aalsmeer Trade Fair

Royal FloraHolland was at the Aalsmeer Trade Fair from Wednesday 6 November through Friday 8 November 2019. The Floriday team has informed growers from around the world about Floriday. With Floriday, we are building on the foundation of the digital infrastructure of the floriculture industry. It is a platform that creates many opportunities. ‘What’s your next step?’ was the central question at the fair. In addition, each grower could ask their own specific questions regarding Floriday at the help desk. 

Promoting the new functionalities
During the fair, a number of new functionalities were promoted among growers. One of the new options is promoting novelties among buyers. Growers mark their products as novelties, making the product visible on the growers’ public page.

In addition, growers that seek to supply their products on the clock via Floriday now have this possibility. You create your Electronic Delivery form in Floriday and your products appear on the clock the next day. 

In the last couple of days, the Insights app presented the possibility to consult a ‘Market image’. With this component in Insight, you can find, among others, a pricing index for each product group, which in the long term, can give you a good impression of the pricing on the market. Interested? Insights is looking for test users. Send an email to info@floriday.io to sign up as a test user. 

A few useful facts to end this newsletter:

  • Did you know that you appear higher in the buyers’ search result with a completely filled out profile? (including cover photo and profile picture)  Read more >>
  • You can easily make a direct link to Floriday on your smart phone. This way you can go to your Floriday account with just one click. Check out the procedure in this video.

Photography 
A large number of growers had their picture taken at the fair for a professional profile picture. Did you have your picture taken? Soon you will be able to download these pictures and post them on your Floriday profile. 

Did you miss us at the fair but still have questions? Sign up for our Floriday webinar. You can also ask your questions through the chat function in Floriday, send an email to support@floriday.io or call +31 (0)174-352070.

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